Graphic Design
 

Communication design Graphic design

A complete program to become an Artistic Director in visual communication

Technology and graphic design are transforming our world. In an interconnected environment, visual communication is a key tool to convey messages in a creative and universal way.

This program trains students to give meaning to images and words to inform, convince or entertain. They prepare for varied careers: art direction, digital design, brand strategy, typography, advertising, illustration, communication and graphic design.

training

Internships

Internships in France but also internationally (Asia, Europe and America) to gain real-world experience
exchanges

International workshops

Led by professionals from around the world, questioning the challenges of multicultural creative design
international exchange

Exchange program

One semester on our 10 campuses around the world, or in our 17 partner universities

PROGRAM

Technology and design together are leading the world through its most fundamental transformation, and at the center of this is the design of communication.

Year 1 - Discovery Class

Fundamentals studies

The first year allows the student to build his fundamental bases: how to observe, frame, compose, tell, but also to discover himself, and little by little to organize himself to make his passion a profession. The student will discover and build his creativity, for his entire professional life.

Analytical drawing + Perspective + Sketch technique + Live model + Exterior drawing + Color + Creativity + Illustration + Volume + Social networks & Web uses + Photography + Narration and story telling + Methodology & Personal project

Year 2 -

Immersion

During this second year, the students confirm their learning of the basic elements of visual and graphic communication: the articulation of text and image. The student explores three main axes: the conceptual approach, technical learning and the graphic dimension.

Graphic design and methodology - Typography - Layout - Computer graphics - Editorial design - Branding - Photography - Illustration - Live model drawing - Storyboard - Media mix - Design history - Oral and written expression - General culture / Sociology - Creative stimulation - Press cartoon - Introduction to digital design - 3D / Virtual reality - Network & Web management - Digital culture - Production methodology - English - Introductory workshops to improvisation practices - Methodology & Personal project

Stage

1 months minimum

From the 2nd year, students of the Intuit Lab School are able to offer their services to companies or agencies. This first experience gives students insight into creative careers and visual communication processes.

Year 3

Consolidation

The student deepens the courses covered in year 1 & 2 of the Bachelor cycle. His choice of path is confirmed and specifically oriented towards the Visual Communication Design path. It integrates the transition from aesthetics to relevant, masters story-telling, and the main idea in form.

Typography + Graphic design + Advertising creation + Branding + Artistic direction + Packaging design + Computer graphics + Research notebook + Data visualization + Marketing + Design thinking + E-reputation & Personal Branding + Printing techniques + English + Entrepreneurship - rights & statutes

University exchange or internship abroad

Semester 1 or 2 / 4 months minimum

A real test of acquired knowledge takes place during the first or second semester of the 3rd year, either during an internship abroad or during an international exchange in one of our 17 partner universities.

Year 4

Professionalization

A first year of work-study in a company where the student puts the skills acquired into practice. The Master in Artistic Direction trains people to intervene in communication and global design, by familiarizing themselves with the notion of brand strategy.

Editorial design + Manufacturing and publishing techniques + Packaging + Computer graphics + Visual identity + Brand design + Marketing + Strategic planning + Brand content + Design Thinking + Retail design + Advertising creation + Design-writing + DA / photography + Project management + Digital Strategy + Collected data + Semiology + Entrepreneurship + stress management and public speaking.

Year 5

Professionalization

A second year of work-study at the Intuit Lab school for a graphic design course allows the student to strengthen their technical and creative skills. During this year, students apply the theoretical knowledge acquired, while developing their ability to solve concrete design problems in business. The program emphasizes the exploration of various visual design techniques and introduction to art direction, while integrating the fundamentals of communications strategy and creative project management.

Branding / Brand + Creative direction + Digital artistic direction + Strategies / Consulting (publishing & digital) + Project management + Monitoring / News management + Artificial intelligence and collected data + Semiology + Marketing + Sociology + Serious game + IoT + Public speaking + stress management.


ADMISSIONS

How to join the Intuit Lab School?

All application files are submitted to the admissions committee.

Each candidate is received for an admission interview and must present their work and achievements.

Required level : Baccalaureate all series.

  1. Online Application form
  2. Interview with presentation of a work file for evaluation